Salonee Gadgil-Wilson

Salonee is a seasoned digital media and channel strategist with over a decade of experience helping brands, businesses and charities unlock the full potential of their digital presence. She champions a data-led, audience-first approach that prioritises meaningful engagement.

 With deep expertise in designing campaigns that reach and resonate with hard-to-engage audiences, Salonee has worked across diverse sectors including technology, education, energy, luxury, and health. Her strategic insight spans audience segmentation, channel optimisation, content strategy, and performance measurement, enabling organisations to build stronger connections with the people who matter most.

 She spent the first half of her career in publishing, giving her a strong grounding in editorial thinking and narrative craft. Combined with an academic background in sociology, this experience equips her with a nuanced understanding of audience behaviour and cultural context.