Insights

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Jamie Plotnek

Jamie leads the Sustainability & Purpose practice at Hawthorn Advisors, providing clients with expert guidance on environmental, social and governance issues, sustainability strategy, philanthropy and impact.

With over 15 years of global experience in corporate communications, campaigning, issues management, and thought leadership, Jamie joined Hawthorn from international non-profit, Climate Group, where he developed and led a major global campaign on zero emission vehicles.

His previous roles included leading communications on sustainable sourcing, climate and energy at Unilever, managing corporate communications and thought leadership for the Carbon Trust, and heading up business and public sector engagement for one of Britain’s biggest climate change campaigns. Qualified as a barrister, Jamie briefly worked in law for finance and banking clients, before moving into sustainability-related roles.

Jamie holds a Master’s degree in Sustainability Leadership from the University of Cambridge and an undergraduate degree in English Literature from the University of Leeds. He completed a Graduate Diploma in Law and Bar Vocational Course at BPP Law School, and was Called to the Bar at Gray’s Inn in 2007. He is a Fellow of the Royal Society of the Arts.

Henry Lerwill

Henry is a corporate and financial communications specialist with over 10 years’ experience advising listed and private businesses, from start-ups to FTSE 100. His areas of expertise include natural resources, business services, and emerging markets.

He has advised clients on a range of communications challenges, including IPOs, crisis situations, and cross-border M&A, including handling several politically sensitive transactions.

Henry joined Hawthorn having served in the global communications consultancy Bell Pottinger and began his career at Pelham Public Relations.

Gordon Carver

Gordon Carver is a Senior Director specialising in Corporate and Leadership Communications. He advises teams across a range of sectors including luxury, retail, technology and financial services.

A former journalist, Gordon uses his experience from more than 15 years in news, multimedia and communications to guide organisations to craft and tell their story. Working closely with both leaders and communication teams, he devises communications programmes that deliver strategic and reputational impact for clients.

Gordon joined Hawthorn in 2019. Prior to this he led the Corporate team at global agency Porter Novelli (Omnicom Group). He has extensive experience in media strategy and issues management, helping organisations from FTSE-100 firms through to scale-ups in navigating the complex media landscape. Some of his past clients have included: British Telecom, eBay, Hewlett Packard, Johnson & Johnson, GlaxoSmithKline, Bayer, The Economist Group, UHY Group and Pinsent Masons.

Having studied English Literature (BA) and Journalism (MA), Gordon is constantly seeking out the story and motivation behind individuals and organisations.

Outside of the office, he’s a keen cook and busy father of two who can be found traipsing his sons across the parks of London most weekends.

Francesca Eaton

Francesca Eaton is a corporate and technology communications specialist at Hawthorn. She works with businesses at all stages of growth, devising integrated campaigns that build and protect reputations and create excitement around technology and its impact.

Francesca takes an insight-driven approach, designing communications strategies alongside leadership and marketing teams that drive changes in behaviour, build advocacy, and engage key audiences. Working across Hawthorn’s portfolio of technology clients, spanning sectors including financial services, space, healthcare, and retail, Francesca focuses on campaign planning, executive profiling, thought-leadership positioning, and stakeholder engagement.

Prior to joining Hawthorn, Francesca worked at Edelman and Team Lewis. She has advised major multinationals, B2B technology specialists, and both start-ups and scale-ups. Before embarking on her career in technology communications, she studied Politics at Durham University and completed an MA in Fashion Journalism at London College of Fashion.

Outside of Hawthorn, she enjoys exploring new cities, being by the seaside, skiing, and all things fashion and interior design.